The Snowball of Entrepreneurship

Entrepreneurship is all about momentum. Hell, business is all about momentum. Ever roll a snowball to build a snowman? When starting a business, you need to push everything to a start, pack more snow on, recruit people to help you roll the ball as it gets bigger, and keep things going smoothly. If the ball stops, you will have to apply extra force to get it started again. Keep people excited, keep the idea alive, and keep people having fun. The energy alone will inspire your team, the caliber of work, and the vision at hand. Stop for no one.

Be careful and mind your surroundings. Some leaders get too excited about the work to notice the cliff ahead. One sharp rock could shatter your snowball. The trick with momentum? Stay fresh and always look forward. Avoid tunnel-vision at all costs so that you can chart the best course for your project. Listen to your team, your mentors, and the market around you. They may see something you don’t and could save the snowman’s life.

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