Over the past few weeks, I’ve been working with Mark Godwin to design and engineer a little web plugin tool we call a “Schedule Button.” Quite literally, it is a button that you can save event data to and embed into your own website. When your visitors click the button, they can schedule your event to their own calendars.

The potential use cases for this button are many: concerts, flights, movie showtimes, house parties, television premieres, conferences, conventions, and more. Business owners and hosts alike can use this tool to connect with their attendees and provide them with necessary details.

I have a hard time managing my time as it is, and existing digital calendars do not make it easier. Few people go to the trouble of typing out all of the event details for everything they do. We built this tool for event hosts to make it easier for potential event attendees to input the correct information into their calendars. The hope is that there will be higher attendance rates if your event is staring your attendees in the face from within their own calendars. Unlike Facebook events (which is exclusive to the Facebook platform), we are trying to make this an open plugin compatible with all calendars and available for embedding into all web sites.

We are soft-launching this button today at Lifecal.co to collect feedback from our closest friends and followers before we announce the tool wider this week. Please head over to our site and check it out! If you have any comments or suggests, identify any bugs, or can think of other great use cases I have not mentioned, please let us know! You can use the discussion board below or email me at craig@lifecal.co.