Tag Archives: Money

A Case For Sharing Salary Numbers With Peers

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How much are you worth? How much money do you deserve to make? The only official frame of reference for that question is minimum wage. And I’m pretty sure you’re worth more than that.

But how much more? The average person is not comfortable discussing income with others. And some companies require employees to keep salaries confidential, for fear they might expect more, do less or leave for better. But why not hold our bosses accountable? We should share our numbers – at the very least with peers of the same age and industry – to frame how well we are being compensated for our work.

Getting paid more than peers? Great, appreciate your job more. Getting paid less? If you think you deserve the difference, knowing your friends make more should boost your confidence to ask for a raise or better negotiate future offers.

Aside from union stipulations, Hollywood is all over the map with compensation. Talented harder-working people can make as little as $100 per day while entitled fools make $5,000 per day filling the same position. And you wonder why Hollywood is wrought with ego?

Know where you fit. Earn what you deserve.

Film Friday: Making Money on YouTube

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To start making money on YouTube, you need to become a YouTube Partner.  To qualify, you need to consistently add content, build a subscriber base and drive a large volume of traffic. If you do not already, good luck.

While actual partner revenue statistics are kept private, you can roughly estimate that content creators are only making $1 per every thousand views on YouTube. At best, Rebecca Black has made $90,000 on “Friday” (not bad, but you can never expect to drive 90 million views to your videos – and you usually have overhead costs to cover like production gear and talent). But even that $1 per thousand estimate is high and often unrealistic depending on which adds are associated with your content, how often your visitors click on them, and how viral your content is.

The short answer is that your prime source of revenue will NOT come from YouTube itself. Major online video players are getting clever with product integrations, partnerships, freemium models, and much more to help print the bacon. Our entire new media division currently lives on front-end agreements with large brands.

Plan to make money with online video? Get creative.